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A singer with curly hair performs onstage under purple and pink lights, reminiscent of a Janet Jackson concert, while an enthusiastic crowd watches and takes photos with their phones. Musical instruments and stage equipment are visible in the background.

Leo Sayer’s secret weapon before global fame? A clown costume

Leo Sayer’s secret weapon before global fame? A clown costume

Music

Leo Sayer’s secret weapon before global fame? A clown costume

Leo Sayer’s secret weapon before global fame? A clown costume


Before Leo Sayer became one of the biggest hitmakers of the 1970s, he was a shy boy from Sussex hiding behind white clown makeup just to get on stage.

As HOT 102.7 News marks his 78th birthday, the story behind the voice of hits like You Make Me Feel Like Dancing, When I Need You and Thunder in My Heart reveals a performer who almost never found the confidence to step into the spotlight at all.

Sayer reflects on the insecurity that shaped his early career — and how performing as a Pierrot clown became a kind of emotional armour while he was still finding his identity as an artist.

The transformation worked. By the mid-1970s, Leo Sayer was a global superstar, with his first seven UK singles all reaching the Top 10 — a remarkable run that established him as one of the defining voices of the decade.

Click below to hear how Gerald Sayer became “Leo” — and the surprising story behind the famous curls, the makeup, and the stage name that helped launch a global career:

A singer with curly hair and a patterned shirt performs on stage, raising one arm and pointing upward, channeling Janet Jackson’s iconic energy, with stage lights and a guitarist playing in the background.

Images: facebook.com/LeoSayerMusic

What many fans may not realise is that Sayer was also a gifted songwriter long before his solo fame exploded. He co-wrote Giving It All Away, which became Roger Daltrey’s first solo hit in 1973.

There were setbacks too. Sayer has spoken openly about signing poor early contracts that cost him financially, but he never stopped performing — and never stopped creating. Even now, more than five decades after his breakthrough, he continues to tour internationally and release new music from his adopted home in Australia, where he became a citizen in 2009.

And at 78, Leo Sayer still sounds convinced that his next great song could be just around the corner.

A countdown chart titled 1991 Classic Countdown from HOT 102.7 FM lists the top 20 songs of 1991, featuring artists like Janet Jackson. Each song title and artist appears in black and green boxes, arranged in two columns on a white background.