Faced with rising inflation, stubbornly high interest rates, and shrinking disposable income, young South Africans are changing the game when it comes to financial planning—and property is at the heart of it. 

Speaking on HOT Business with Jeremy Maggs and Moneyweb, Grant Smee, CEO of Only Realty Property Group, described a noticeable shift in mindset among first-time buyers. “We’re seeing a move towards ‘property pragmatism’,” he explained. “Young people are prioritising home ownership—sometimes even before marriage—and many are co-buying with friends or siblings.” 

Dubbed “houses before spouses,” this growing trend is driven by both necessity and foresight. With solo ownership becoming financially out of reach for many, co-ownership offers a path onto the property ladder. But it doesn’t come without risk. 

How Financial Planning Helps Protect Property Investment 

“It’s a lot like a marriage,” warned Smee. “You’re tied to a contract, and decisions must be made together. That’s why a watertight legal agreement is crucial—from cost sharing and maintenance, to exit strategies and dispute resolution.” 

The conversation also touched on another rising trend: a surge in property purchases among women, particularly in Gauteng. While the reasons are varied, it signals a growing sense of financial independence and asset-based financial planning. 

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In Conclusion 

As traditional views of homeownership evolve, developers and financial institutions are under pressure to keep up. From micro apartments to co-living models, the South African housing market is shifting—quickly. 

For those considering joint ownership, Smee’s advice is clear: “Sort out the terms first. Don’t rely on trust or emotion—protect your relationship and your investment. Tune in to Hot Business for more news and updates on current affairs and what South Africans should lookout for.